Finding The Right Video Production Company
We’ve got a few advantageous tips to ensure you hire the video production company that’s the perfect fit for your vision.
BTS photo of Noble Bison Productions music video shoot with Silo.
There are many moving parts when it comes to professional video production, like scripts, schedules, and budgets, so it is super important to hire a reliable and trustworthy production team that understands your vision. But how do you know which one will deliver your dream project? What exactly should you look for when there are so many local video production companies to choose from?
It can be a bit daunting to start the search for a professional video production company, but below we have five helpful tips to ensure you hire the company that’s the perfect fit for your vision and goals.
We’ll discuss:
What Is Your Project?
Review Portfolios
Do They Have Market Knowledge?
Get Professional Proposals
Check Reviews & Testimonials
1. What is your project?
BTS photo of Noble Bison Productions at studio shoot.
You will find the process of sorting through production companies much easier if you have a rough idea of what your video project is/aims to accomplish. That way, you’ll be able to identify better the video production companies that produce that type of work.
This isn’t to say you need to know every little detail of what you want because a quality video production company can lend its creative hand and marketing expertise to your projects. Video production companies are such a great tool in this way, but it does help to know things like what the video will be used for, where it’s being distributed, the audience, etc. A great tip to help you understand your needs can be knowing what problem you want your video to solve. From there, you can collaborate with the production company to produce a video that fits all your needs.
2. Review Portfolios
A reputable video production company will have a portfolio of past work available to view on its website, which is a great way to learn more about a company. It will showcase the quality of their work, style type, and their scope of experience.
The actual quality of the videos a company produces can be seen right away in the picture and sound quality, lighting, actors, animation, and voiceover quality.
The style of work, however, is much more of a personal preference and will resonate with you and your brand. This could include creative elements like mood, pacing, or dynamic camera shots. If you really like a company’s style but don’t see exactly what you need in their past work, it never hurts to reach out and see if your idea/concept is something in their wheelhouse. There are plenty of video production companies that would love to bring a variety of work to life but just haven’t had the opportunity yet.
Though the company that resonates with you the most will likely have a piece of work in their portfolio that embodies the sort of video you need. Here at Noble Bison Productions, we have experience with story-driven video branding, creative lifestyle adverts, music videos, and films. You’ll see this from our past work shown below:
3. Do they have market knowledge?
Look for a production company that knows how to sell what you’re selling, whether a product, service, or personality. Perhaps you’re searching for video production services for an event, music video, or something other than promoting a product/service – you want to hire a video production company that knows how to bring that thing, whatever it is, to life.
Are they capable of sending out the message you’re trying to convey? Do they understand video length, target audiences, and branding regarding where the video is distributed? Look through their past work and start a conversation to clarify how well they can sell what you’re selling.
4. Get a professional proposal
By getting professional proposals, you will know exactly what you are getting into from the beginning. There won’t be any surprises down the road, and your project won’t suffer because of it. Proposals will look different based on the type of project and client, but ultimately it should be a project scope, including scripts/shots, equipment, editing, and a breakdown of costs. Proposals play an important role in your final choice of which video production company to hire, as many of them include client testimonials and details about what makes their production company the most qualified for the job. Therefore, getting proposals from multiple companies to weigh your options is encouraged. Since reaching out to numerous companies and getting proposals is a good idea, give yourself enough time to make the right decision for you and your project.
5. Check reviews & testimonials
Still image from Wyndly explainer video produced by Noble Bison Productions.
Always check a company’s reviews or customer testimonials. Much like a portfolio, you can learn a great deal about video production companies in this way. I mentioned in the opening that there are many moving parts, so reviews can let you know how they manage all those elements. You’ll most likely discover if that specific company is communicative, stays on budget, has good time management skills, produces quality work, and much more.
To conclude
While the process of finding a video production company may feel a bit stressful, video is a fun and creative medium for expression. This is why it churns out such significant benefits for brands and companies. So, with just a bit of research and communication, you can feel confident about your investment and accomplish what it is you’re after. Good luck in your search — and if you’re a Denver local, give us a look-see! We also highly recommend Reyfilm if you’re looking for a team in Florida. Reyfilm is a prominent Miami-based video production company that offers a range of services. They boast a state-of-the-art video production studio. This cutting-edge facility provides a perfect backdrop for various video production needs, offering ample space and a seamless background for creative projects. Additionally, Reyfilm has expanded its operations and is now bringing its video production support service to Tampa, FL catering to the growing demands of businesses in the area.
Are you looking for a Denver video production company to create amazing stories for your brand?
Noble Bison Productions would love to hear from you!
NOBLE BISON PRODUCTIONS
DENVER VIDEO PRODUCTION
BROADCAST COMMERCIALS - MUSIC VIDEOS - FILMS - BRAND VIDEOS - PRODUCT/SERVICE DEMOS - CORPORATE VIDEOS - WEBSITE/SOCIAL VIDEOS
Have more time for reading? Here are some related articles:
